The honest magazine for 'real' young women in London who care about important social and global issues.
Meet the team
Editor -
Elle Rudd
Elle is a sports mad 6ft Herefordian. She has a background in TV production but is loving being part of an all female print team. Even though she grew up in a home with two dogs and surrounded by farm animals, she's glad her new Dalston home is closer to Greggs. Elle is cider mad and is still on a mission to find out if London has a decent pint of it within the City limits.
Sub Editor -
Joanna Trainor
Camper than Christmas and obsessed with theatre, Joanna is a North London based critic and flat white aficionado. Often found drinking gin and discussing feminism, Joanna’s three top tips for life are if you can't do it, blag it, if everyone is dancing around you, just check that it’s not because your dress is tucked into your knickers and sing all day everyday.
Head of Design -
Olivia Toye
Our other Herefordian Olivia is passionate about NGO’s and charity work. A frequent festival-goer, she's a self-described sneaker-head and drum n bass obsessive. A former Hong-Konger, Olivia loves to travel and experience other cultures. When down the pub, Olivia can be found with a pint in one hand and a cheese-based product in the other.
Photo Editor -
Kate Moore
As long as there are dogs, Kate is happy. Living in Dalston (with Editor Elle), she is in the perfect place to indulge in all the spiced rum London has to offer. A self-described addict of all things craft-related, Kate can mostly be found drinking tea and reading books. She has travelled across the world to South-east asia, Australia and the Americas.
Sub Editor and Social Media - Carys Edwards
After returning from a year in North Carolina, gym bunny Carys Edwards' biggest regret is that she's never eaten an entire pizza to herself. An ex-gymnast and cheerleader, Carys is a trampoline coach and spends most of her life at a bar, whether that's in a gym or with a drink in her hand. She's addicted to coffee, chocolate and just about anything alcoholic.
Online Manager -
Lou Palin
Our French/Scottish hybrid Lou is a TV and Film expert. Gossip Girl, True Blood and The Good Wife are just some of the TV shows that Lou can recite and re-enact flawlessly. She puts her wine snobbery down to her French side, whereas her Scottish side never turns down a drink. Even though she loves a lazy morning, her nails are always perfectly manicured.